the world’s largest offline B2C marketplace for international real estate
35%
BUSINESS AND LEISURE TRAVELERS WHO WERE STAYING ON THE CÔTE D'AZUR ON THE EVENT DATES.
30%
VISITORS FROM CIS COUNTRIES INCLUDING RUSSIA, AZERBAIJAN, KAZAKHSTAN, UKRAINE, AND BELARUS.
15%
VISITORS FROM THE EU.
10%
VISITORS FROM INDIA.
10%
VISITORS FROM OTHER COUNTRIES.
The exhibition drew more then 800 investors from all over the world:
ATTENDEES
MILP 2019 was attended by 1,000 private investors, representing a combined net worth of €15 billion to €20 billion.
B2C ATTENDEES
Powerful and influential leaders listed among the 100 from 15 countries;
Owners of major banks, hotel chains, industrial and other companies from 15 countries;
Senior Executives from global industries featured in the Fortune 500;
Investors and CEOs of the ground-breaking IT start-ups;
Investors from throughout the European Union.
PROMOTIONAL EFFORTS
Large-scale Advertising Campaign: Announcements were placed in major international printed and online publications, as well as with specialized radio and TV stations and social media.
VIP Invitations: Our concierge team sent individual invitations to VIP clients. Each invitation included a pass to the exhibition and a ticket to the gala party at the Hôtel de Paris Monte-Carlo.
Our Partners’ Guests: Our partners, which include private banks and luxury brand ambassadors from 15 countries, brought high-value clients to the event.
Promotion via Insider Agents: Our agents in business and politics worked to attract high-profile B2C visitors.
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